Millions of $'s Generated
0+
Years experience
0
Brands Scaled
$0b
Revenue generated
Peter H. Diamandis
CEO @ Abundance 360
Clients
My Experience
I help ambitious brands turn performance marketing into a profit engine. With eight years at the intersection of strategy and execution, I’ve scaled from running ads and building landing pages to leading teams and client strategy as Head of Accounts. From there, I became CMO—overseeing both client campaigns and agency growth—before moving on to serve as CMO at another leading agency. Today, I work directly with businesses, combining hands-on media buying with CMO-level consulting to help them scale profitably.
Working with me isn’t just about running ads or driving top-line revenue. It’s about transforming performance marketing into a profit engine for your business. When we work together, you’ll walk away with.
Most brands can scale revenue but lose money doing it. I ensure your campaigns protect margins while driving growth. Every dollar spent is tracked against contribution margin, so you’re scaling profits—not just chasing vanity numbers.
Outcome: Higher revenue and higher take-home profit, backed by a margin-first growth model.
Marketing isn’t just ads—it’s people, processes, and tools. I audit how you invest across team, budget, and software, then restructure for efficiency. This means cutting waste, reallocating spend, and unlocking hidden ROI across your marketing ecosystem.
Outcome: Leaner costs, smarter resourcing, and a marketing function that runs like a profit center—not a cost center.
Most brands test slowly and miss learnings. I bring precision testing frameworks that get new ads live quickly, with structured variables, rapid iteration, and day-by-day reporting on spend, results, and profit impact.
Outcome: Faster feedback loops, quicker scaling decisions, and more winning campaigns in-market.
🎨 Creative That Compounds
Instead of chasing one-off “winning ads,” I give you a system to continuously produce better creatives. Every test informs the next, so your ads get sharper over time. This turns creative into a compounding advantage instead of a bottleneck.
Outcome: Consistently stronger creative output, lowering your CPMs and boosting ROAS across channels.
📊 Clarity & Control
No more flying blind. You’ll get structured reporting, clear KPIs, and a channel mix strategy that shows exactly what’s working (and what’s not). You’ll know where to spend, when to scale, and how to cut waste instantly.
Outcome: Executive-level clarity on marketing performance, giving you confidence and control over your growth.
I don’t just deliver campaigns—I leave you with processes, frameworks, and systems your team can use forever. From creative testing matrices to budget allocation models, you’ll have a playbook that scales with you.
Outcome: Long-term capability inside your business, so you keep growing profitably even after our work together.
Josh at minimum, is a marketing and operations genius. Whilst there are a many intelligent marketers in the world, there are very few who are as equally quick to execute. This difference, is what sets him apart.
$0
$0
$0k+
Stephen Sokoler
Founder & CEO at Journey
Working with Josh has been great. He's been super responsive and has worked hard to drive leads at the right price. I would highly recommend him, as I have to several of our friends.
Return on Investment
0x
CPMQL
0$
7-Figure Deals Closed
0
Peter H. Diamandis
CEO @ Abundance 360
Josh helped us profitably scale ad spend. His expertise in shaping creative was key to driving down customer acquisition costs while scaling our product.Working with him has been effortless—he's attentive, fast, and consistently delivers. If you're looking to optimize and scale on Meta, Josh is your guy.
Increase in Profit
0%
Increase in Ad Spend
0%
Decrease in CPA
0%
Ecom & Info
Media Buying Across Meta, Google, YouTube, TikTok ads.
Creative Testing Systems to find winners fast and cut wasted spend.
Multichannel Growth with consistent creative and messaging.
Daily Dashboards tracking spend, ROAS, and profit in real time.
Product Level Testing aligning spend with top-performing categories.
Rapid Creative Launch with briefs live in 24 hours.
Service Providers
Media Buying Across LinkedIn, Meta, Google, and YouTube.
Ad Creatives & Scripts that stop the scroll and convert.
Funnel Buildouts turning traffic into booked calls and clients.
Automated Lead Tracking via CRM, UTM, and Slack alerts.
Webinar Campaigns with strategy, promotion, and automation. (For B2B high ticket)
Offer Optimisation to sharpen positioning and pricing.
Performance Reporting with daily CPL and conversion tracking.
As CMO and 2IC to the CEO at Megaphone, I helped scale the company from ~$100K/month to $1.5M/month in revenue — and ultimately $3M in annual profit.
I led growth, accounts, performance, product development, and people — directly influencing operations across 400+ brands while managing a 100-person marketing team. After 5 years, i helped build at the time, one of Australia’s most recognised performance agencies, scaling revenue, profit, talent, and client outcomes at the same time.
400+
Actively managed $300k+ in ad spend across Facebook, Google, Tiktok, and YouTube ads as a media buyer with a relentless focus on efficiency and profitability. Advised broader marketing strategy acting as fractional head of performance.
300%
In monthly profit
350%
Increase In Meta Spend
20%
Increase Total Deals
I partnered with MCG Events to scale bookings across their premium function spaces within the grounds. My role focused on building a modern paid growth engine and tightening conversion pathways from ad click to event inquiry. Built a reliable inbound pipeline and helped consistently book out high-demand event spaces — from corporate functions to private celebrations — with performance-driven paid campaigns.
21x
Return on Google + Meta Spend
$15k
AOV
200%
Increase Total Deals
As Global CMO at Online Marketing Gurus, I rebuilt the growth engine powering one of Australia’s leading digital agencies. My mandate was simple: increase profitable deal flow while tightening spend efficiency, leading media buying, creative direction, funnel architecture, and conversion strategy — unlocking scalable demand while improving budget discipline and ROI.
$250K+
In Google + FB + LinkedIn Spend
$3000
$3000 p/m AOV
20%
Increase Total Deals
Bae had a strong brand and Meta presence, but their Google channel was significantly under-leveraged. I stepped in to rebuild the account, fix tracking, and scale profitable demand through Search & Shopping and built a scalable, profitable Search & Shopping engine, unlocking a meaningful second growth channel for the brand.
200%
Increase in monthly google ad spend
200%
Increase in Google Ad Spend.
25%
Increase in Conv / Spend
I built and executed a LinkedIn acquisition system to consistently enroll coaches into ongoing webinars and convert them into buyers for a $15,000 coaching program. I owned the LinkedIn ad strategy end-to-end — creative direction, media buying, and messaging — while also shaping webinar topics and supporting content delivery to maximize conversion and drive high-intent leads.
$15
Cost per registrant.
$42
Cost per attendee overall.
$400k+
Revenue generated.
I turn strategy into revenue—fast. As a former CMO, I’ve scaled brands, driven millions, and built high-converting marketing that works.
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